AstraZeneca

Communication is the best medicine

One of the world's leading pharmaceutical companies, AstraZeneca manufactures in 20 countries and sells in over 100. Operating a number of offices, manufacturing centres and research and development sites in the UK and Sweden, it is important to AstraZeneca that these work together smoothly across organisational and geographical boundaries.

The speed and cost-effectiveness of the BT MeetMe service from BT Conferencing has therefore proved ideal. There is no need to book the service - users have their own 'virtual meeting room', available 24/7 at a moment's notice. Up to 20 people can join conference calls, enabling faster decision-making through the inclusion of people who would not have been able to travel to meetings.

Badged as 'AstraZeneca Conferencing' the service has been customised to the client's needs by BT Conferencing. Popular information sessions have been held to demonstrate the services to staff and help them understand its uses.

With 10,000 people employed in the UK alone, AstraZeneca is now looking to make its communication even more effective by extending its conferencing services - using larger, booked conference calls for more participants and potentially implementing web conferencing.

Talk to us about your conferencing requirements:

Freefone: 0800 61 62 62

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